Best apps and games of the year in the App Store are known. the main trend has become AI

Apple has revealed the recipients of the annual App Store Award 2023, recognizing 14 top applications and games for iPhone, iPad, and other devices within its ecosystem. According to Apple, the award winners have delivered a "meaningful experience" to users and inspired cultural shifts.

In a statement, Apple highlighted that the App Store Award winners have assisted users in "unleashing their creative potential, discovering new adventures, and enjoying quality time with family and friends." Tim Cook, Apple's CEO, expressed admiration for developers who continue to create remarkable apps and games that reshape the world, emphasizing the limitless potential, innovation, quality, and determination showcased by this year's winners.

Application Winners:

• For iPhone: AllTrails — a fitness and hiking app facilitating the discovery of new routes and like-minded enthusiasts, tailored for outdoor enthusiasts.
• For iPad: Prêt-à-Makeup — a digital editor for makeup artists enabling the creation of new looks based on a variety of templates.
• For Mac: Photomator — a photo editor supporting various formats and offering an extensive set of functions.
• For Apple TV: MUBI — a streaming service featuring classic and indie cinema often showcased at film festivals.
• For Apple Watch: SmartGym — an app for workouts in the gym and at home, offering a plethora of exercises, each accompanied by animations demonstrating proper technique.

Game Winners:

• For iPhone: Honkai: Star Rail — an adventure game with RPG elements.
• For iPad: Lost in Play — an adventure game with puzzles immersing players in a cartoon-like atmosphere.
• For Mac: Lies of P — an ARPG game with a third-person perspective.
• Game of the Year in Apple Arcade: Hello Kitty Island Adventure — a colorful game featuring Hello Kitty characters.

Cultural Impact Winners:

• Pok Pok — a set of mini-games designed for preschool education and creativity development.
• Proloquo — a communication app for individuals with speech impairments.
• Too Good to Go — a service mapping restaurants and cafes willing to donate leftover, unsold food.
• Finding Hannah — a "hidden object" genre game.
• Unpacking — a game where players unpack boxes after moving and organize items in new spaces.

According to Apple, the predominant trend of the year revolves around generative neural networks. Developers have incorporated AI-based algorithms into their applications in various ways. App Store Award winners will receive recognition in the form of a special logo from Apple.