Apple is preparing to enter the foldable smartphone market, and while this won’t happen in 2025, 2026 promises to be a turning point. The first foldable iPhone, presumably named iPhone Fold, will be unveiled in the fall of 2026 alongside the iPhone 18 lineup. This book-style smartphone will directly compete with the Samsung Galaxy Z Fold8, promising similar pricing and cutting-edge features.
iPhone Fold Specifications
The foldable iPhone will feature:
Apple has paid special attention to design. The iPhone Fold is expected to have an almost invisible crease and an improved hinge mechanism, setting it apart from competitors. The display will likely be supplied by Samsung Display, highlighting Apple’s reliance on the South Korean company’s experience in flexible screen technology.
Price and Competition with Samsung Galaxy Z Fold8
The expected price of the iPhone Fold is $1999, aligning with premium foldable smartphones. The Samsung Galaxy Z Fold8, also scheduled for release in 2026, will cost about the same. Both devices target a similar audience, but Apple may stand out due to the optimized iOS 27 software adapted for large screens and integration with its ecosystem.
Samsung, the market leader in foldables since 2019, has already introduced the Galaxy Z Fold7 with a 200MP camera and Snapdragon 8 Gen 3 processor. The Z Fold8 will likely feature an even slimmer body and a crease-free display, directly responding to Apple’s developments. The competition between these devices promises to be intense, especially considering Samsung’s years of experience and Apple’s strong reputation and loyal user base.
Blunder with Galaxy Z Flip7 Advertisement
A recent incident on the Chinese social network Weibo added intrigue to the Apple-Samsung rivalry. An official Apple support account accidentally posted an advertisement for the Samsung Galaxy Z Flip7 — a clamshell-style foldable smartphone. The post was quickly deleted, but screenshots spread online, sparking a wave of jokes. The mistake was likely due to a content manager’s oversight or a glitch on Weibo, where one account may have been confused with another. Apple and Weibo have not commented on the situation, but the mishap highlights how fierce the competition in the foldables market will be.
Why iPhone Fold Matters
The release of the iPhone Fold in 2026 will be a landmark event for Apple, which has long avoided foldable smartphones, considering the technology not mature enough. Unlike the original iPhone or AirPods, which set industry standards, the iPhone Fold largely builds on Samsung’s developments, including flexible AMOLED displays. However, Apple could stand out thanks to:
Analysts predict that iPhone Fold sales will start at several million units in 2026, potentially reaching 45 million per year by 2028 due to customer loyalty and competitive pricing.
In Conclusion…
The foldable iPhone Fold, priced at $1999 and expected in September 2026, will mark Apple’s first step into the flexible smartphone market. With a 7.7-inch internal display, A20 Pro processor, and dual security system, it will rival the Samsung Galaxy Z Fold8. Despite Samsung’s experience, Apple may win over users with its ecosystem and refined software. The recent mix-up involving the Galaxy Z Flip7 ad only fuels interest in the upcoming showdown between the two tech giants.
month
week
day